By James Lomuscio
By marketing convention, the business plan would seem flawed: far from Westport’s bustling Main Street, minimal parking and an emphasis on tactile projects and games when most are hand held rather than hands-on.
Store clerk Jill Clark was at the counter Wednesday at Westport’s Age of Reason on Post Road West. She has worked there 20 years. (CLICK TO ENLARGE) James Lomuscio for WestportNow.com
But the Age of Reason located at 19 Post Road West, has not only defied the odds since Westporter Dina Berger opened it in 1983. It has thrived, so much so that in 2000 it opened a much smaller shop at the Stepping Stones Museum in Norwalk, and this past spring opened a shop at Earthplace: The Nature Discovery Center in town.
“We have a lot of traditional things, but we also have cutting edge, and it’s still hands on,” says Berger.
Ergo, one finds a classic crystal radio set and microscope alongside ReCon, a programmable robot that states, “Program me to get a snack and come back.” There are solar cookers and water testing kits, as well as chemistry sets, microscopes and three-dimensional puzzles.




