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Tuesday, April 08, 2003

Westporter Tim Manners Turns Cool

Westporter Tim Manners Turns Cool News into Book
Twenty years ago, Tim Manners used to write news copy for Westports WMMM radio station. And then he rewrote it. And rewrote it. For every newscast, he tried to come up with a new angle of the same story to make it sound fresh.

He had to. There wasnҒt enough money to send a reporter to cover local events. So he had to repeatedly rewrite news from the local papers for his newscasts.

Fast forward to 2003. WMMM is gone (at least morphed into WSHU-AM), but Westporter Tim Manners is still rewriting copy. But with a difference. For five years, he has been doing it for his e-mail marketing newsletter Cool News of the Day, part of the online marketing magazine where Manners is editor

And now Cool News is a new book, published by Xlibris in hardback, trade paperback and e-book formats.

“The book is a compendium of every edition of Cool News published in 2002,” says Manners, who explains that he wakes up each morning at five o’clock to decide what is “cool news” that day.

“I look at a variety of newspapers and magazines, select two stories that harbor useful insights and tell my readers about them. The hope is that my interpretations of these stories will make people think and crack open a little more creativity for them.”

When he isn’t doing Cool News and, the Tar Rock Road resident serves as president of Westport-based David X. Manners Company, Inc., which a news release describes as a “thought-leadership content development and communications company.”

Cool, Tim.


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